"I pulled a day of bit.ly data — all the bit.ly links that were clicked on May 6th. The 50 most popular links generated only 4.4% (647,538) of the total number of clicks. The top 10 URL’s were responsible for half (2%) of those 647,538 clicks. 50% of the total clicks (14m) went to links that received 48 clicks or less. A full 37% of the links that day received only 1 click. This is a very very long and flat tail — its more like a pancake. I see this as a very healthy data set that is emerging."
THINK / Musings» Blog Archive » Distribution … now (via fred-wilson)
The bit.ly stats are very surprising/interesting (and, yes, look very healthy). Considering that most people “test” their links, if you remove duplicate clicks from the data, and exclude clicks from the creator, I’m sure the tail is actually a good bit longer.
John’s entire post, from which this quote came from, is really excellent. If you’re interested in this stuff (and not just here for pictures of babies, food, and music), go read it twice!
